services

web site design

Know thy self... and your audience.


Site design should be completely based on your industry, your organization and most importantly, on your potential viewer.

DSD Web Works does extensive research in order to understand the characteristics critical to visually present your organization to the world. In general, we like fast, clean simple presentations. Too many designers make sites too 'noisy' and complex to navigate.

How do we do it? The answer is in our comprehensive research.



Understand the industry, understand the client and understand the audience.




Layout

The home page (or index page) is the most critical. The layout gives a quick 'feel' for the site. That feeling should accurately portray the content in a visually appealing way. Generally, simple is best and remember this is a visual presentation (i.e. good digital imagery is critical).


Color

Color is the real contributor to the 'feel' of the site. Warm, cozy and comfortable, bright, happy and cheery or strikingly monotonic? It all depends on the specific application.


Content

Content is king in any media. No different to the Internet world. Building quality content is essential in developing an authoritative site and that is key on obtaining high rankings among the search engines. In addition, you must supply the viewer with the content they seek. They search, they find... and they are happy. That means you will be happy.


Navigation

With extensive content we must have organized logical navigation. The site must be user friendly so that the viewer does indeed find what they are looking for and can trace back through the site with ease. No need for bread crumbs.